We appreciate the critical comments of Dr.Haig and are sorry if we misquoted him. However the article is very relevant for countries like India where kids carry almost 10 to 15 Kgs (or 22 to 33 pounds) over their shoulder and do complain of backaches. Most of the kids are underweight, unlike USA where almost 33% of the kids are overweight.



The article quotation of 60% children has been retracted and this was indeed an oversight by our content team.



From time to time there have been many media – reports on the issue. The area obviously requires more attention and research. The comments of Dr.Haig should invite Indian doctors to research the area further.



As far as the way to sling backpacks over the shoulder is concerned, we request Dr.Haig to send us his comments on how best this can be done. In view of the larger good the editorial team will not retract this article but continue to encourage further research in this area by its own team and also others.

We deal with an internationally reserched, endorced and recommended Orthopaedically designed schoolbag range. The bags are produced in various sizes. The internal alliminium, contoured support frame and stategic padding help to minimise pressure. The stable carrying system lightes the load and prevents back strain.
The bags have a strong fashion aesthetic, appealing to a wide age group. We have successfully intrenched the brand in the South African market and have set new standards for schoolbags.
We are now looking to sell our product to other markets, internationally,


Please contact me to discuss this further,
Regards,
Nadine Hirschfield
Director